The next-generation fragrance industry is getting started with an announcement of a collaboration with Chanel.
Chanel will be working with the designer for the upcoming fragrance in collaboration with its namesake brand.
The collaboration is called the ‘Fruit of the Month’ and will launch on April 29.
Chanels collaboration with the brand is expected to bring the brand to new heights and will bring about an entire new wave of new beauty products, says a statement.
The fragrance is the brand’s third collaboration with a Chanel brand and will be launched alongside Chanel’s new line of makeup and fragrance products, which include ‘Fragrance de Chambre’, a collection of perfume that combines the scent of the brand with its own brand, the statement added.
The collection will launch at Chanel stores worldwide in May.